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Yaacov Apelbaum

The Anti-Virus Virus Part II

One of the hundreds of affiliates install 154,825 copies of the malware in ten days, 2,772 of those copies were eventually purchased by the victims… the affiliate was able to earn the $146,525.25. A projection of this earning rate would land him over 5.5 million dollars year.

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Yaacov Apelbaum

Social Network Analytics – Myth v. Reality

Algorithms for determining text sentiment, theme, writer’s sex, age, and education are only effective on large and well formatted compositions. They were designed to work on structured essays that are around 1000 words long. The likelihood of accurately determining any of these characteristic from a 140 character tweet or a blog posting that is riddled with expressions like LOL or OMG is as good as a coin toss.

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Yaacov Apelbaum

Descend, ye Cedars, Haste ye Pines

Bach and Handel share some interesting history. They were born only 4 weeks apart (Bach 31 March 1685 – Handel 23 February 1685), grew up 60 miles from each other, used the same snake oil salesman eye surgeon (John Taylor), and even passed on the opportunity to marry Buxtehude’s daughter Anna Margreta.

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Yaacov Apelbaum

Crafting Great Software Features Part-2

Your customers are no different than the people who are looking to buy a specific tool for a job. To deliver the right product functionality without getting lost in the technology jungle, you need to develop an understanding of how successful products are developed in other fields.

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Yaacov Apelbaum

Ode to The Code Monkey

What you lack are not more lines of code, rather it’s architecture and a road. To substitute quality with speed, Is the motto of the code monkey creed….

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Yaacov Apelbaum

Ripping Off Google

It seems that if necessity is the mother of invention, then revenue from high internet traffic is the granddaddy of the con. Site sponsored advertising practice has now become so popular that many clever enterprising individuals and larger organizations are running large campaigns for site scams know as MFA (made for AdSense). These scraper sites are siphoning tens of millions of dollars from the likes of Google.

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