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SDLC
Yaacov Apelbaum

The Startup Leap to Success

In the words of Ecclesiastes, there is a time and purpose for everything under heaven. In the early stages of a startup’s life cycle, process is negotiable. Too much process may hinder the speed in which you can build a functional POC. In later stages, however, good process and procedures (e.g. requirements, QA, unit testing, documentation, build automation, etc., ) are critical. They are the very foundations of any commercial grade product.

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Phishing
Yaacov Apelbaum

The Anti-Virus Virus Part II

One of the hundreds of affiliates install 154,825 copies of the malware in ten days, 2,772 of those copies were eventually purchased by the victims… the affiliate was able to earn the $146,525.25. A projection of this earning rate would land him over 5.5 million dollars year.

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Analytics
Yaacov Apelbaum

Social Network Analytics – Myth v. Reality

Algorithms for determining text sentiment, theme, writer’s sex, age, and education are only effective on large and well formatted compositions. They were designed to work on structured essays that are around 1000 words long. The likelihood of accurately determining any of these characteristic from a 140 character tweet or a blog posting that is riddled with expressions like LOL or OMG is as good as a coin toss.

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b
Yaacov Apelbaum

Descend, ye Cedars, Haste ye Pines

Bach and Handel share some interesting history. They were born only 4 weeks apart (Bach 31 March 1685 – Handel 23 February 1685), grew up 60 miles from each other, used the same snake oil salesman eye surgeon (John Taylor), and even passed on the opportunity to marry Buxtehude’s daughter Anna Margreta.

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Engineering
Yaacov Apelbaum

Crafting Great Software Features Part-2

Your customers are no different than the people who are looking to buy a specific tool for a job. To deliver the right product functionality without getting lost in the technology jungle, you need to develop an understanding of how successful products are developed in other fields.

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Management
Yaacov Apelbaum

Ode to The Code Monkey

What you lack are not more lines of code, rather it’s architecture and a road. To substitute quality with speed, Is the motto of the code monkey creed….

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