To hit the market early and within budget, your feature development strategy must focus on creating the bare essential functionality. So in this vein, you should make it prove itself to be a “worthy survivor”. Your features need to be tough, resilient, and lean. I have come to embrace the U.S Navy SEAL’s “hell week” screening approach before letting any one of them into my development cycle.
Your customers are no different than the people who are looking to buy a specific tool for a job. To deliver the right product functionality without getting lost in the technology jungle, you need to develop an understanding of how successful products are developed in other fields.
The greatest engineering feats are the ones we don’t notice. The hallmark of a great designer is his ability to translate complexity into simplicity. The automatic transmission in a car represents significantly more engineering effort than a manual transmission, but it positively transforms the average user experience. The best consumer electronics always focus on hiding complexity, not showcasing it.
But alas, every garden has its resident snake, and such is the A grade serpent found in social network’s Garden of Eden. What many of us don’t realize is that the same characteristics that make the social networks so attractive are also their greatest limitation.