The Illustrated Primer

Tag: social network analytics

Social Network Analytics – Myth v. Reality

Algorithms for determining text sentiment, theme, writer’s sex, age, and education are only effective on large and well formatted compositions. They were designed to work on structured essays that are around 1000 words long. The likelihood of accurately determining any of these characteristic from a 140 character tweet or a blog posting that is riddled with expressions like LOL or OMG is as good as a coin toss.

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The Anti Socials

Companies such as IBM and Microsoft are still scratching their head trying to figure out if this social networks thing is for real and does providing a communication platform for income-challenged teenagers makes any commercial sense.

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