The Illustrated Primer

Tag: Quality

It’s Good Enough for Me

I seized the opportunity to respond in kind with a rival French maxim. I quoted Voltaire: “Le mieux est l’ennemi du bien” (the best is the enemy of the good). My companion was startled and said he didn’t understand what I meant.

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Bells and Whistles

The car industry more than any other manufacturing sector embraced a strategy that focused entirely on building a product with the highest degree of obsolescence and greatest curb appeal. Traditional engineering principles like longevity, efficiency and environmental friendliness were sacrificed and replaced with a lot of chrome, fender size, overpowered V8 engines and pink leather.

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